When you design election mail, you have to meet the needs of different audiences — including your partners at the U.S. Postal Service. USPS needs your mailpieces to be machinable and automation compliant, and navigating those requirements alongside your election code can be a lot to manage.
This guide gives you a practical overview of the design elements required for vote by mail envelopes, with links to the official USPS rules. Use it to move through the design process more confidently — and to make your review with a USPS Mail Design Analyst go more smoothly.
Election offices designing envelopes for their vote by mail programs.
This guide covers:
This guide is based on our body of work on vote by mail templates and the USPS Direct Mail Manual.