Voter education design toolkit
Effective voter education materials help empower people to take part in democracy. Easy-to-understand materials provide voters with the knowledge to make informed decisions. The Voter Education Design Toolkit houses best practices and templates for designing effective communication materials using the bite-snack-meal framework. It’s for non-designers and designers alike working on voter education in varying jurisdictions.
The best practices and templates will guide you in creating materials that center the voter’s experience using guidelines in plain language, information design, and usability testing. The toolkit is the result of a decade of research conducted by civic design experts in collaboration with election offices across the nation.
Voter education design toolkit
This toolkit is organized into three parts:
- Best practices guide for designing effective voter education materials
- Editable content for 4 common voter education topics
- Customizable templates for a range of formats in Word, PowerPoint, and InDesign:
- Social media post
- Timeline postcard
- Flyer
- Half-page Booklet
- 3-fold brochure
- Pocket guide